Ariella Risch, from Illy: “Reading the brand. The case IllyWords”

Written by admin on 16 December 2008 – 12:26

The chief manager for editorial projects and sponsorships at Illy tells about the soul of IllyWords magazine. Her talk has been recorded at Mittel Media, the event organised by Euregio on 29 October 2008 in Triest.
Follow the links: clip 1 (embedded also below), clip 2 and clip 3.


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