Stankiewicz: Towards trans-European media? Lessons from the French-German and European television channel “ARTE”

Written by admin on 26 dicembre 2008 – 12:31

We publish the talk given at Mittel Media by the anthropologist Damien Stankiewicz, New York University. Damien has carried out extensive fieldwork at the headquarter of the French-German tv network Arte. The video about Damien is published as follows: clip 1 (see also below) and clip 2.

This is his abstract:
The French-German and European television channel “ARTE,” now in its fifteenth year of existence, has a founding charter that requires it to produce programming aimed at “bringing together European peoples.” Yet producers and programmers at ARTE face a number of concrete challenges in creating television programs that will appeal to both French and German audiences. What do ARTE staff have to say about these challenges and about differences between French and German sensibilities? What can ARTE help us to understand about the prospects for a trans-European media space? Damien Stankiewicz, a cultural anthropologist who has completed a year of fieldwork at ARTE, recounts an anecdote or two from the hallways and editing rooms of ARTE.


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The pdf file of Risch’ presentation about IllyWords, at Mittel Media

Written by admin on 23 dicembre 2008 – 16:18

You can download it from here:

illywords1


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Ariella Risch, from Illy: “Reading the brand. The case IllyWords”

Written by admin on 16 dicembre 2008 – 12:26

The chief manager for editorial projects and sponsorships at Illy tells about the soul of IllyWords magazine. Her talk has been recorded at Mittel Media, the event organised by Euregio on 29 October 2008 in Triest.
Follow the links: clip 1 (embedded also below), clip 2 and clip 3.


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The story of crossborder television in Slovenia

Written by admin on 21 novembre 2008 – 17:28

Antonio Rocco, head of programs in Italian of Slovenian public television, provides his point of view on the topic. Here (and below) is clip 1 taken from Rocco‘s speech at Mittel Media, here clip 2 and then clip 3.


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Vremec: issues and challenges of advertising within crossborder areas

Written by admin on 18 novembre 2008 – 20:35

Martin Vremec, from the advertising agency TMedia, shares his point of view at MittelMedia. Clip 1, Clip 2 and Clip 3. The following is Clip 1…:


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Rok Sunko explains (in video) the ethnocentrism of Euradriatic nationals

Written by admin on 6 novembre 2008 – 11:32

Rok from Valicon explains in three videoclips his powerpoint on ethnocentrism among former Yugoslavian consumers. They are uploaded on YouTube: first clip; second clip; third and final clip.


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Fabio Turel: “Social Networkts and the dictionary of Babel”

Written by admin on 31 ottobre 2008 – 16:27

Fabio Turel from Generali Innovation Lab published the ppt slides he preparred for Mittel Media.


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COO perception and Consumer ethnocentrism in ex-Yugoslavia

Written by admin on 31 ottobre 2008 – 16:19

We publish the powerpoint by Rok Sunko, from the market research company ‘Valicon’, about the prejudices triggered by national belonging within consumption. Download it here (1,8 MB, powerpoint).


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All the pics of Mittel Media!

Written by admin on 30 ottobre 2008 – 12:38


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PROGRAMMA MITTEL MEDIA

Written by pieroconte on 23 ottobre 2008 – 11:14

MITTEL MEDIA
29/10/2008 – 9.00
Scuola Superiore di Lingue Moderne
per Interpreti e Traduttori
Università degli Studi di Trieste
Visoka šola modernih jezikov za
tolmače in prevajalce Univerze v Trstu
(Narodni dom)
via/ul. Filzi, 14 Trieste/Trst – Italy

-clicca QUI per scaricare il programma in formato PDF-

Pubblicità, giornalismo e comunicazione
nel futuro dei nostri confini

ore 9.00
Accoglienza

ore 9.20
Silvia Acerbi (Informest, vicepresidente)
Benvenuto e introduzione

Enrico Maria Milič e Enrico Marchetto (Direttore responsabile e Responsabile editoriale)
La storia di Euregio: la raccolta delle storie dei confini europei

Seguono le sessioni moderate da
Giulio Garau (Il Piccolo) e Roberto Weber (Swg)

ore 9.45
Antonio Rocco (RadioCapodistria – RtvSlo, Responsabile della programmazione in italiano)
L’esperienza della televisione transfrontaliera

Ariella Risch (Illy, responsabile dei progetti editoriali e sponsorizzazioni)
Leggere la brand: il caso

Martin Vremec (TMedia, manager dell’agenzia transfrontaliera per la raccolta pubblicitaria )
Problemi e sfide della raccolta pubblicitaria transfrontaliera per i media

ore 11.15
Coffee Break

ore 11.40
Rok Sunko (Valicon, ricercatore di opinione e manager)
L’etnocentrismo nelle scelte di consumo in Slovenia e nell’ex Jugoslavia

Damien Stankiewicz (New York University, antropologo, studente PHD New York University.
Verso un media Trans-europeo

Fabio Turel (Generali, Innovation Lab)
Le comunità on-line e il problema/opportunità del multilinguismo in rete

Ore 13.15
Conclusioni e arrivederci alla festa in programma alle 20 a Capodistria

Euroregional Party

Presso le cantine di VinaKoper, Euregio organizza una grande festa per tutti gli amici del giornale e del progetto ‘euroregionale’. La partecipazione è a invito, per essere invitati scrivere a Enrico Marchetto enrico.marchetto@gmail.com

Dalle ore 20
- Concerto del giovane cantautore istriano Rudi Bučar
- Reading di Milan Rakovac, Patrick Karlsen
- Degustazione di vini e buffet
- Breve presentazione del nuovo numero di Euregio


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